You work hard to get your message, your programs, your mission out there and helping people. You’re doing the work and people appreciate it. You’re putting calls to action in all the relevant places.
Hopefully, people are taking up that call to action and showing their support by, among other things, going to your donate page.
But what happens when they get there? Are most of them taking that final step of committing to your cause, or are they leaving possibly never to return?
The difference between a bounce and a much-needed donation often comes down to what’s presented on your donate page.
Use our Donate Page Report card to evaluate your page and identify areas you can quickly improve to increase your conversion rate and average gift size.