Salsa CRM

A constituent relationship management tool to help nonprofits build donor profiles, track donations, do direct email appeals, and create extensive reports.

Salsa Engage

A modular system (choose which components you want) designed to integrate with Salsa CRM, this is an online supporter engagement system that aims to boost fundraising growth through marketing, advocacy, and peer-to-peer fundraising tools.

Website: Salsalabs.com

File Under: | | | | |

salsalabs

Uses:

  • Digital marketing software helps nonprofits build their mailing list through online sign up forms
  • Improves communication with supporters through list segmentation, email marketing, and social publishing
  • Donor management software tracks donation information and syncs with online engagement tools for email, and gift acknowledgement
  • Allows nonprofits to measure fundraising success with a visual dashboard.
  • Launch online petitions through the online advocacy software and send messages to targeted supporter via email or social media.
  • Peer to peer fundraising software empowers fundraisers with beautifully designed pages that encourage supporters to give

Pros:

  • Donor software can be accessed on any desktop, tablet, or mobile browser
  • Modular system makes it easy to get the features you want, without overwhelm of features you don’t need
  • Social media marketing tools include sharing options that allow supporters to share their contributions on their own profiles
  • It’s easy to navigate constituent records on CRM
  • Retain donors with email marketing functions (triggered emails, newsletters, fundraising appeals)
  • Contacts are automatically added to new lists based on their behavior or activity
  • Users can create branded forms with the easy drag-and-drop form builder

Cons:

  • It can take a while to get past the learning curve because of all its features
  • Online forms and email features require basic html knowledge which would be difficult if you don’t have a tech savvy staff
  • Some users find the interface dated and not user-friendly
  • Modular system means costs could increase when you need more functionality

Pricing:

  • Salsa CRM (including one element of Salsa)— starting at $249/mo
  • Salsa Engage — starting at $179/mo